Luvloob Lubricants Australia - Intimate Personal Lubes & Massage Gels

Luvloob is a New Zealand range of natural personal lubricants, also called lube or glide, in water-based and oil-based tubes. Each product carries a playful name, a short label and a single flavour, from berry to kiwifruit.

About Luvloob

Luvloob is made in New Zealand and sold through LUVGOOD International Ltd. The brand's own line is simple. It wanted a lube made from ingredients found in nature, without the parabens, glycerine and chlorhexidine gluconate it says many lubes contain. Every tube says "Made in New Zealand" on the back. Luvloob also states that its tubes and boxes are fully recyclable. The brand also says its flavours are naturally derived.

The packaging is the other thing people notice. Each tube is a solid colour, from black to berry purple, with its name in large capitals. A box reading Okay Let's Play or Are You Keen? also works as an ice-breaker. Luvloob gives each product a phrase you might say out loud, which makes asking for lube a little less awkward.

Luvloob categories

The range sits in four groups. Each group below names the products inside it.

Natural water-based lubricants

This is the line most people start with. Each 75 ml tube carries its own name and flavour. Okay Let's Play is the original, unflavoured blend built around aloe vera. Love Me More tastes of berry, Make Me Happy of watermelon, and Let's Stay Home of kiwifruit. Luvloob says the range leaves out parabens, glycerine, silicones and artificial ingredients. Because they are water-based, all four sit safely with latex condoms and silicone sex toys, and they rinse off with plain water. That is the main reason water-based lubes like these suit everyday use.

Natural oil-based lubricants

The oil line uses a short, readable label. The ingredients are sunflower seed oil, beeswax, cocoa seed butter, shea butter and flavour. Let's Make Magic is the unflavoured version in a black tube. Make Me Smile adds honey, and Are You Keen? adds chocolate. The labels call the texture rich and velvety, and say it can double as a massage oil without washing off. Unlike most oil-based lubes sold here, these state they are safe with silicone sex toys. They are not suitable with latex condoms.

Natural climax gels

Luvloob also makes two small 20 ml gels for the clitoris and vulva. Light My Fire is sold as a warming gel. Time To Chill is sold as a cooling gel. Both are made to be dabbed on in a thin layer, rather than used as a glide. A cooling or warming gel feels different on every body, so a pea-sized test on the inner wrist comes first. Neither replaces a lubricant, so pair them with one of the water-based tubes when you want slip as well as sensation.

Daily wash

Keep Me Clean is a 100 ml pump foam, labelled a Natural Daily Intimate Foam Cleanser. It is made with betel leaf oil, centella asiatica and New Zealand wild ginseng. Luvloob sells it as a gentle wash that cleans, deodorises and keeps pH in mind. It is designed for skin, not for silicone, glass or metal, so wash your sex toys with a dedicated sex toy cleaner instead. One pump makes enough foam for a shower-time wash, and it rinses away with warm water.

Water or oil: which Luvloob base

The base decides almost everything. Water-based Luvloob is the all-rounder. It works with latex condoms, silicone sex toys and fabric, and it rinses off with water. It can dry out in long sessions, but a splash of water or a little more lube brings it back.

Oil-based Luvloob lasts longer and feels thicker. It is made from plant oils and butters, so it soaks into skin rather than sitting on top. That makes it a good choice for massage and for long solo sessions. The trade-off is condoms. Oil weakens latex, so keep the oil tubes for play without latex barriers.

Our guide to personal lubricants compares every base, including silicone and hybrid lubes. If you are unsure, start with water-based Okay Let's Play, then add an oil tube later.

What is in the tubes

The oil-based labels are easy to read. Sunflower seed oil gives the slip, and beeswax thickens it. Cocoa butter and shea butter add the velvety feel. Flavour comes last, on the honey and chocolate versions.

The water-based tubes are built around aloe vera, which gives a light, cool feel. Luvloob describes them as kissable, edible, non-sticky and non-staining. Because the oil line uses beeswax, it is not vegan. Anyone avoiding animal products should stay with the water-based tubes.

How Luvloob products compare

Here is the full range side by side, by base, flavour and size.

Choosing your first Luvloob

Start with how you play. For sex with latex condoms, pick any water-based tube. Okay Let's Play is the safest first choice because it has no flavour.

For anal sex, the same tube keeps condoms intact. Our anal sex tips explain why thicker glide and frequent top-ups matter there. Apply more than you think, and add it again before it dries.

For oral sex, a flavoured water-based tube makes sense. Berry and watermelon are the sweetest. For massage, an oil tube works like massage oils and also glides during play. Make Me Smile and Are You Keen? smell of honey and chocolate.

In colder months, the oil tubes and the Light My Fire gel come into their own. Our winter masturbation tips cover ways to keep solo play warm and relaxed.

Using Luvloob well

Shake the tube before use, as the labels say. Start with a pea-sized amount, then add thin layers as you go. Warm oil-based lube between your palms first, so it does not feel cold on contact.

Store every tube with the cap closed, away from heat and sun. The oil-based tubes can firm up in a cold room, because of the cocoa butter and shea butter. Hold the tube in your hand for a minute, and it softens again.

Who Luvloob suits, and who should look elsewhere

Luvloob suits people who like short ingredient lists and fun packaging. It works well for couples who use latex condoms, as long as they stick to the water-based tubes. The oil tubes suit massage lovers and long solo sessions.

Look elsewhere if you want a silicone lube that lasts in the shower. Luvloob makes no silicone formula. Vegans should skip the oil tubes because of the beeswax. Anyone with a nut or plant allergy should read each label first.

Why buy Luvloob at Adultsmart

We send genuine Luvloob tubes from our Australian warehouse, in a plain box with no logos on the label. Each product page shows the label photos, so you can read the ingredients before you order. Pick a base, then a flavour, and the rest is simple. Blended in Aotearoa. Opened Behind Your Own Door.