Love Not War is a British sex toy brand that makes modular vibrators from recycled aluminium and body-safe silicone. Its bullet, G-spot, rabbit and textured heads click onto one rechargeable base, so you change the head, not the whole vibrator.
| Company |
Love Not War, a British brand of Audo Design Limited, UK company no. 11423749, incorporated 20 June 2018, Sheffield. Launched in early 2021, trading online as L-N-W |
| Founder |
Will Ranscombe, co-founder and CEO, and Rob Scott, both directors of Audo Design since 2018 |
| Awards |
2022: iF Design Award, Gold, for the Love Not War range. 2022: Red Dot Award, Product Design, for Koi. 2022: Green Product Award (international Green Awards). 2022: Marie Claire UK Sustainability Awards, Best New Sustainable Brand for Sex Toys |
| Trademarks and Patents |
LOVE. NOT WAR., Australian Reg. 2159595, filed 1 March 2021, Class 10, renewal due 2031. Owner of record: Audo (Xiamen) Technology Co., Ltd, China |
| Brands Owned |
Love Not War, with the Power of Love battery base, the Koi wand and Good Kama, made with HERO Condoms |
| What It Makes |
Modular vibrators: interchangeable bullet, G-spot, rabbit and textured heads that click onto a rechargeable base or the Koi wand. Bodies are recycled aluminium, and tips are NeoSilicone, the brand’s body-safe silicone |
| Compliance |
Battery and electronic sex toys sold in the EU generally need CE marking and RoHS compliance. Love Not War has not published certificates. |
| Philanthropy |
2022: a tree planted through One Tree Planted for every Maya vibrator sold. Good Kama: 24 HERO condoms donated to a community in need for every vibrator sold |
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Why choose Love Not War Love Not War was set up in 2021 to cut the waste the sex toy industry creates. Its heads share one rechargeable base, so you replace a head rather than a whole vibrator. Bodies are recycled aluminium, which takes far less energy to make than new metal. In 2022 it won an iF Design Gold Award and a Red Dot Award. The motors are quiet and rumbly.
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🔐 Plain box, no logos on the label✅ Genuine brand stock only🦘 Sent from our Australian warehouse
About Love Not War
Love Not War was launched in early 2021 by Sheffield design company Audo Design, led by co-founder and CEO Will Ranscombe with designer Rob Scott. They were frustrated by how much plastic and electronic waste the industry creates. Most vibrators are thrown away whole when the battery fails, and every new shape means a new motor. Their answer was a modular system: one rechargeable base and a set of heads that twist on and off.
The first range had four heads, each named after the word for love in a different language. Liebe is German, Amore is Italian, Laska is Czech and Meile is Lithuanian. Kama, Grá, the Koi wand and the Maya bullet followed. In 2022 the range won an iF Design Gold Award and a Red Dot Award for Koi. It also took a Green Product Award and a Marie Claire UK Sustainability Award.
Love Not War lines
Love Not War builds its range around two bases and one collaboration.
Power of Love
Power of Love is the rechargeable battery base at the heart of the Love Not War system. It is about 9 cm long and weighs around 70 g, and every Love Not War head twists onto it. Instead of buying a new motor and battery with every vibrator, you keep one base and add heads. That cuts electronic waste, which is the reason the brand exists. A spare base lets you keep two heads ready at once.
Koi
Koi is Love Not War’s wand, with a flexible neck and a broad head. At about 19 cm long, it offers four intensity levels and seven patterns for massage and clitoral play. The heads also come as Koi wand attachments, so Amore, Meile, Liebe, Kama, Laska and Grá shapes can all be used on the wand. Its broad head also makes it a relaxing body massager, a role it shares with many feminine wellness products. Koi won a Red Dot Award for product design in 2022.
Good Kama
Good Kama is Love Not War’s collaboration with HERO Condoms, a social-enterprise condom brand. It is a 17.5 cm vibrator with a soft silicone body and a recycled aluminium handle, with four speeds and seven patterns. It is fully waterproof and charges by USB. For every Good Kama sold, HERO donates 24 condoms to a community in need, so each purchase also supports sexual health.
Love Not War categories
The heads fall into three groups.
Bullet heads
Love Not War’s bullet heads focus on the clitoris and nipples. Amore is a 9 cm bullet with a tapered tip. Meile has a ballpoint tip for pinpoint pressure. Maya is made from 99% recycled aluminium, so it can be warmed under hot water or chilled for temperature play. It offers four intensity levels and seven patterns. All three suit warm-ups and solo play.
G-spot heads
Liebe and Kama are curved heads for the front wall of the vagina. Liebe has about 13 cm of insertable length, with four intensity levels and seven patterns. Kama is shorter, at about 11.5 cm insertable, with a firmer curve. Our guide to finding the G-spot explains how to find the spot, about 5 to 7.5 cm inside. Both curved G-spot vibrators work best with a little water-based lube.
Rabbit and textured heads
Laska is Love Not War’s rabbit head, with an internal shaft of about 11 cm and two ears for the clitoris. It gives blended stimulation from a single motor. Grá has spiral grooves around a contoured head for textured internal and clitoral play, with about 14 cm insertable. Both are waterproof, so they can go in the shower or bath.
How the modular system works
Each Love Not War vibrator is two parts. The base holds the battery and motor, and the head sets the shape. Twist the head on, press the button and it is ready. To change the feel, twist it off and fit another. That means you can carry several heads in a small bag and only one charger. When a base eventually wears out, you replace just that part and keep your heads.
Charge the base fully before first use, then top it up after each session. A single base keeps every head running, so one charge covers a bullet for warm-up and a G-spot head for later. Keep the heads together in a pouch, so the set stays clean and ready for travel. Rinse each head after use and let it dry before you click it back on.
Built to waste less
Love Not War uses recycled aluminium for its bodies, which takes far less energy to produce than new metal. The heads are NeoSilicone, the brand’s body-safe silicone. Packaging is FSC-approved recycled cardboard, with a sugarcane-fibre tray and a reusable bamboo bag. The Maya launch also planted a tree for every unit sold. For buyers who care about the planet, it is one of the few brands that builds sustainability into the design itself.
Finding your favourite shape
Because the heads are interchangeable, it is easy to try new shapes. Many people start with a bullet such as Amore, then add a G-spot head like Liebe once they want internal play. Our G-spot guide suggests warming up with clitoral play first, then curling a curved vibrator toward the belly button. Laska combines both in one head. The Koi wand is a good choice if you also want a body massager. Love Not War sits comfortably among our wider range of sex toys for women.
How Love Not War pieces compare
Here is how the bases and heads line up.
| Head or base |
Type |
Size |
Best for |
| Power of Love |
Battery base |
About 9 cm |
Powering every head |
| Koi |
Flexible wand |
About 19 cm |
Massage, broad clitoral play |
| Amore |
Bullet |
About 9 cm |
Clitoral and nipple play |
| Meile |
Ballpoint bullet |
About 9.5 cm |
Pinpoint pressure |
| Maya |
Aluminium bullet |
About 8 to 9 cm |
Temperature play |
| Liebe |
G-spot |
13 cm insertable |
G-spot play |
| Kama |
G-spot |
11.5 cm insertable |
Shorter G-spot curve |
| Laska |
Rabbit |
11 cm insertable |
Blended play |
| Grá |
Textured |
14 cm insertable |
Textured internal play |
Choosing your first Love Not War
Start with one complete vibrator, which comes with a base. Pick Amore or Meile for clitoral play, Liebe or Kama for the G-spot, or Laska for both together. Choose Maya if you like the idea of warm or cool play. Then add single heads later to grow your set without buying another motor. If you prefer a wand, start with the Koi and add its matching heads instead.
Who Love Not War suits — and who should look elsewhere
Love Not War suits buyers who care about waste and want a small, versatile set of shapes. It also suits travellers, as several heads share one base and one charger.
It is not for buyers who want app control, thrusting or air-pulse suction, as the range keeps to simple vibration. People who want very large insertable sizes may find the heads compact.
Please read — safety first. Use water-based lube with NeoSilicone heads. Make sure each head clicks firmly into the base before use, and twist it off to clean. Wash the heads in warm water with mild soap and dry them before reattaching. When warming or chilling Maya, test the temperature on your wrist first. Never use an aluminium bullet straight from the freezer. Charge the base with the supplied cable. This information is general in nature and is not medical advice. If you have a health condition or ongoing discomfort, stop use and speak with a qualified health professional. |
Why buy Love Not War at Adultsmart
We sell genuine Love Not War bases, heads and wands, sent from our Australian warehouse. Each product page lists the head shape, size and settings, so you can build your set before you order. One Base. Many Heads. Less Waste.