JoyDivision Sex Toys Australia - Joyballs Kegel Vibes and Couples Viberators

JOYDIVISION is a German maker of lubricants, menstrual sponges, pelvic floor trainers and prostate massagers, also called sexual health or sexual wellness products. Its best-known lines are AQUAglide, BIOglide, Soft-Tampons, Joyballs and XPANDER, all designed in Hannover.

About JOYDIVISION

JOYDIVISION began in 1994, when Oliver Redschlag started selling a love swing. BIOglide followed in 1997, Soft-Tampons in 1998 and AQUAglide in 2000. The business became JOYDIVISION international AG in 2006 and grew into one of Germany’s best-known sexual health brands. The company says it sells in more than 60 countries.

In April 2023 the founder sold the company to the group around Amor Gummiwaren. That December it moved into new offices, production and warehouse space in Hannover. Michael Dills and Gerardo del Rio Romero now run it. For a look inside the company, read our interview with Angela Mohlfeld, its head of communication.

JOYDIVISION lines

JOYDIVISION runs each product family as its own brand. Here is what each one does.

AQUAglide: the medical water-based glide

AQUAglide launched in 2000 and is JOYDIVISION’s best-selling lubricant line. It is a water-based gel that the brand sells as a medical lubricant. The neutral version lists water, glycerin, hydroxyethylcellulose and three preservatives, and is vegan. Variants include liquid, anal, sensitive with panthenol, flavoured (vanilla, strawberry, cherry, raspberry, exotic) and Massage + Glide. AQUAglide is one of the few water-based lubes sold as a medical lubricant, and it suits silicone sex toys and latex condoms. It won EROTIX Best Lubricant in 2016, 2018 and 2022.

BIOglide: the natural lubricant

BIOglide dates from 1997 and was the first lubricant to carry the BDIH Natural Product Standard seal, in 2014. It is a vegan, water-based gel thickened with xanthan gum, with glycerin, sodium lactate and lactic acid. Variants include neutral, anal, strawberry, cherry, ginseng, safe with carrageenan, and a glide and massage oil. ÖKO-TEST rated it “sehr gut” in 2017. Our article on making love naturally covers why people choose a plant-based glide. It won EROTIX Best Lubricant in 2015 and 2017.

Soft-Tampons: stringless menstrual sponges

Soft-Tampons launched in 1998. They are small, soft polyurethane foam sponges with no string, so nothing shows in swimwear or during sex. They come in mini, normal and professional sizes, in packs of 3, 10 and 50, and are latex-free. The foam is OEKO-TEX Standard 100 class 1 certified. They sit within our feminine wellness range for people who want period protection they can swim or play in. Soft-Tampons won Best Female Product at the 2026 EroSpain Awards.

Joyballs: stringless pelvic floor trainers

Joyballs are Kegel balls made for pelvic floor exercise. Joyballs secret (duo or single) has a short retrieval loop instead of a long cord, and the duo is 3.7 cm wide and 85 g. Joyballs Trend is a slightly smaller duo at 3.5 cm and 82 g, and anal Wave is the anal version. All use Silikomed and are made in Germany, with a five-year warranty on secret. Our posts on award-winning pelvic floor trainers and Joyballs Kegel exercisers cover the design and how to use them. The brand says secret won a Red Dot in 2013.

XPANDER: expanding prostate massagers

XPANDER launched in 2015. Each model has spokes that spread inside the body as you move and compress by about half on the way in. X2 comes in S, M and L, X3 in M and L, and X4+ adds a rechargeable vibrating bullet called the PowerRocket. Unlike most prostate massagers, XPANDER carries a 10-year warranty. It is made from Silikomed with a silver-ion finish. XPANDER won EROTIX Best Male Product in 2015 and an AVN O Award in 2016.

Joystick: vibrators and prostate boosters

Joystick is JOYDIVISION’s vibrator line. The Prostata Booster and Booster Pro are slim, curved prostate vibrators about 11.5 cm long and 2 to 2.5 cm wide, in Silikomed. Flic Flac and Chris Cross Comfort cover G-spot and clitoral play. Mini Velvet Comfort is for external use, and the Micro Set bullets come with textured sleeves. The brand says Joystick Findus and Sailor took a universal design award in 2014. The Joystick name is no longer registered in the EU.

clean’n’safe: sex toy disinfectant

clean’n’safe is a disinfectant spray for sex toys and other non-porous surfaces, in 100 ml and 200 ml bottles. It contains no alcohol or aldehydes, so it will not dry out silicone or TPE. The brand says it works in five minutes against hepatitis B and HIV and is limited virucidal. Spray, leave it to work, then rinse and dry. clean’n’safe won the EROTIX Best Hygiene Product award in 2016.

SexMAX: sheets and play gear

SexMAX is JOYDIVISION’s play-gear line. WetGAMES is a black vinyl sheet of 180 × 220 cm that protects the bed from lube and massage oil. allroundFESSELN is a set of restraints, and Super Rutscher is the line’s lubricant. The sheet wipes clean and has a non-slip surface. SexMAX suits couples who want messy play without ruining a mattress, and pairs well with AQUAglide Massage + Glide.

ERECTOmed, MAXIMUS and VARIOring: penis rings

A penis ring, also called a cock ring or C-ring, sits at the base of the penis. JOYDIVISION makes several lines, all in Germany. ERECTOmed and VARIOring are silicone rings that adjust steplessly with a fastener, and VARIOring can be trimmed to a permanent size. MAXIMUS rings are stretchy silicone with grip tabs, sold singly or as the three-piece POTENZring set. ERECTOmed and MAXIMUS are named and sold as potency rings, so treat them as sex toys rather than medical aids.

easyANAL and SLICK’N’SLIDE: specialist glides

easyANAL is JOYDIVISION’s anal lubricant line, and it won EROTIX Best Anal Lubricant in 2018. SLICK’N’SLIDE is a separate lubricant brand from the same Hannover factory, and it won EROTIX Best Lubricant in 2019. Both sit alongside AQUAglide and BIOglide, giving buyers a choice of feel and price within one maker. Check the label of each variant for its base before using it with silicone sex toys.

WARMup, EROpharm and Loovara: other JOYDIVISION lines

WARMup is JOYDIVISION’s warming line, and EROpharm is its older range of care and arousal products. Loovara joined the company in December 2024, when JOYDIVISION bought the brand and moved its EU trademarks into its own name. The company also makes smaller lines such as THAT’s, AQUAstick and the PENISEX and CLITORISEX gels. Each sits on JOYDIVISION’s own site, made or filled in Germany.

Femme Fatale: the legacy massage line

Femme Fatale was JOYDIVISION’s luxury massage line, launched in 2008. It included massage candles that melt into a warm oil, such as Chandelle de Massage Vanilla, which runs for about 120 minutes. The line is no longer on JOYDIVISION’s current site, and its EU trademark has expired. The candle remains a gentle way to start a massage before switching to a glide.

Silikomed and German manufacturing

Joyballs, XPANDER and the Joystick boosters use Silikomed, JOYDIVISION’s own material. The brand calls it medical-grade, and its product pages list it as a TPE, a soft thermoplastic. It feels like silicone but is a different material. Clean it with mild soap or clean’n’safe, and avoid oil-based products on it.

Much of the range is made or filled in Germany. Joyballs secret carries a five-year warranty and XPANDER ten years, which is long for sex toys. JOYDIVISION holds a German patent, granted in 2026, for a massager used in the vagina or rectum. It also owns more than 40 registered EU designs.

AQUAglide or BIOglide?

Both are water-based, so both suit silicone sex toys and latex condoms. AQUAglide is the everyday choice. It has the widest range of variants, from flavours to an anal gel. BIOglide skips synthetic thickeners and uses xanthan gum, a plant-based gum, instead. People with sensitive skin often prefer it, but anyone can react to any lube, so patch test first. If you want a lube for massage as well as sex, AQUAglide Massage + Glide does both and won an EROTIX award in 2019.

How Soft-Tampons work

A Soft-Tampon is a small foam sponge that you push high into the vagina. It soaks up menstrual flow without a string, so it suits swimming, saunas and sex during a period. To remove it, you hook it out with a finger. Each one is single-use. Choose mini for light days and normal or professional for heavier ones, and always follow the wear time on the pack.

Pelvic floor training with Joyballs

Kegel exercises work the pelvic floor, the sling of muscle between the pubic bone and tailbone. Joyballs give those muscles something to hold. Start with Joyballs secret single or Trend single for a lighter load, then move to the duo. Wear them for short periods at first, and remove them by the loop. JOYDIVISION also makes an anal version, anal Wave. You will find Joyballs alongside our other pelvic health products if you want to compare weights and shapes.

How JOYDIVISION lines compare

JOYDIVISION covers far more than sex toys. Here is how the main lines line up.

Choosing your first JOYDIVISION product

Start with what you need. For an everyday glide, AQUAglide is the classic, and BIOglide suits people who prefer natural ingredients. For pelvic floor exercise, Joyballs secret single is the gentlest start. For prostate play, the Joystick Prostata Booster is an easy first vibrator, while XPANDER gives a hands-free, expanding feel. Add clean’n’safe if you share sex toys or want a quicker clean-up.

Who JOYDIVISION suits — and who should look elsewhere

JOYDIVISION suits people who want tested, German-made basics: lube, menstrual care, Kegel balls and prostate massagers from one maker. It also suits anyone who likes natural ingredient lists and long warranties.

It is not the brand for high-tech vibrators, app control or air-pulse suction. Silikomed is a TPE, so people who only want pure silicone should check each listing. Some lines, such as Soft-Tampons and BIOglide, are better known in Europe than here.

Why buy JOYDIVISION at Adultsmart

We sell genuine JOYDIVISION products, sent from our Australian warehouse. Each product page lists sizes, ingredients and materials, so you can match a lube or trainer to your needs before you order. Hannover-Made Glide, Delivered Down Under.