VIP Interview With Veronica Farmer Chief Experience Officer Of Zumio Inc

Zumio is a revolutionary clitoral stimulator which is made with SpiroTIP™ a patented technology which literary moves in perfect circular motion, it naturally replicates the movements of a fingertip. Zumio is made with technology which does not vibrate. It was made with the idea in mind that when women take their time to build a gradual orgasm with the use of a vibrator, the vibrator can cause sensory overload where there is too much stimulation. Sensory overload makes an orgasm difficult to build up and difficult to control. Zumio combat this with the use of pinpoint stimulation which can be perfectly controlled by the handle, women are able to build quick and climatic orgasms with less time and amazing results.

As soon as Zumio was released to the public, it hit the ground running and immediately won an Adultex Award in 2017 for the “Best New Product” which says a lot since they were up against some of the biggest competitors in the adult lifestyle industry!

 

Zumio Clitoral Stimulator
Sex Toy: Zumio

Tell me about yourselves?

While Zumio may be a new company and brand in the market, our team have extensive experience in design, engineering and commercializing of a wide range of products, many of them world’s first and patented. Zumio is just the first of many anticipated new products focused on the adult pleasure industry.

What are your favourite quotes that inspire you?

Henry Ford once stated,

“Whether you think you can, or you think you can’t – you’re right.”

Zumio accepted the challenge to develop an innovative product that would break the rules and accepted norms within a mature industry. The desire to “break the code” in design and engineering of new products is the battle cry for Zumio as proving the impossible to be possible is a driving force of the company. Zumio’s focus is first and foremost on the “why” of a product. Backed by the confidence and experience necessary to effectively tackle the “how”, Zumio knows there is always a way.

What inspired the creation of the Zumio?

A mother is the mother of invention! The idea for Zumio was born out of frustration when a very busy single mother with several young children and limited spare time wanted a way to achieve orgasm quickly and quietly. The toys she tried—mostly designed by men—used irritating vibration, didn’t allow her to effectively control the sensation, and were too big to pinpoint specific sensory areas. In the absence of an effective toy, she was relegated to using her fingertip for manual masturbation. She reached out to Zumio to see if there was some way to take the tried and true circular fingertip motion to a new level. Female designers at Zumio eagerly accepted the challenge!

How would you describe the Zumio feels like on a clitoris?

The most common description is “different”! There is no other singular word that applies. Every woman’s clitoris and clitoral nerve response is unique. Some find it “deep”, “intense”, “totally satisfying”, “effective”, “rapid”, others describe it as “highly targeted” and “precise”. Some long-time customers have used all these terms and more as their daily moods, cycles and sensitivities fluctuate and this in turn impacts their Zumio experience on any given day. No one describes it as boring, bland or similar.

What do you love most about the Zumio?

Zumio intelligently and precisely stimulates the clitoral nerve without the use of unnecessary power, annoying vibration, or distracting apps and features. Zumio gives the user complete control over a highly effective and versatile product that empowers them to precisely apply stimulation where and how they need it for the best personal experience.

Zumio Packaging And Contents
Image: What’s Included With A Zumio

What was involved in the design process? What was it like to invent the Zumio?

The invention of Zumio did not happen overnight, but rather was a rigorous iterative process, interlaced with exciting discoveries, numerous challenges, and let’s face it, LOTS of fun! Starting from the initial, technology-oriented patent, our design team went through numerous concepts, sketches, renderings and prototypes to ensure that the Zumio product did not just perform technically, but that it would also deliver an overall, wonderful experience! This design goal started with a quality packaging and unboxing experience and continued through to delivering the big “O” our customers were excitedly seeking! Engineers, industrial designers, UI and electronics experts worked together on the project, but most importantly, end users were always involved in the design process and decision making. Having enthusiastic, thorough user feedback was key to the design success. We were never short of willing testers!

What were the other prototypes of the Zumio like?

Zumio started out quite differently in shape and size from our final product. Vibrators have always just spun a weight on a motor shaft and the motion shakes everything. Zumio wanted a larger, sweeping and more precise circular motion like a fingertip. We initially tried a tennis ball shaped housing with soft curves to hold and control a vibrating plastic finger. We discovered during testing that you need to hold the product like an artist’s brush as this points your hand and fingers in the right direction and keeps your arm in a natural relaxed position. The tip design came next with substantial engineering iterations on length, weight and size. Eventually we developed a tip that would allow us to create motion in a wide circular path with the size, power and intensity we needed but without the need for a huge motor or battery. Numerous refinements, extensive testing and a color study thrown in, and we ended up with our first product, Zumio!

If the Zumio feels too pleasurable at first, how would you soften the pleasure?

We always recommend to our customers that they ease into using Zumio. Start with the lowest speed setting, pressing slightly harder to slow down the tip and reduce intensity, and apply in surrounding areas first before focusing on the clitoris itself. While Zumio is less powerful overall than most vibrators, the concentration of energy at the small tip can make it seem more intense. There is a wide range of clitoral sensitivity and Zumio’s mechanism of action is so fundamentally different than century-old vibration technology, users should experiment with various proximities, pressure and speed until they learn to effectively locate their “sweet spot”. Some users can manage direct clitoral glans contact, others may rest the tip and stylus alongside the clitoral hood using the hood as an “insulator”. Panties or other clothing can offer the same kind of dampening effect for those who may be more sensitive. While lubes are not necessary due to the small tip size and smooth finish, a small amount of lube will also enable a more pleasurable experience. Like anything new, practice makes perfect!

In order to orgasm in under a minute, whilst using the Zumio do you recommend other additional stimulation? If so, what?

The “under a minute” goal varies in importance and even in possibility from one person to the next. Zumio is quite capable of delivering a rapid orgasm and can do it solo. However, it’s impossible to apply the same rules to everyone as regardless of the sex toy in question, some women may need a longer warmup period to build the excitement and may find immediate use of Zumio or any other toy to be premature and even a mood-killer. Whatever puts you in the mood is always a welcome companion to using Zumio!

Can you use the Zumio comfortably on the clitoris during penetrative sex?

As a general statement, yes. Zumio was designed to be held on the clitoral region during penetrative sex and our test groups and studies showed that Zumio was used equally well with a partner as it was solo. There are physical considerations as well as various positions that can affect whether this is practical, however, solo and partner use was always the intent of the design.

What are your most memorable moments from working at Zumio?

Zumio was recently awarded the “Best New Product” award at Adultex 2017 and awards are, of course, very gratifying. However, when we first started getting incredibly positive feedback from test groups prior to bringing Zumio to the market, and then subsequently getting the first few blogs and reviews raving about Zumio, now THAT was a real highlight! We love our product, naturally, but when customers tell us they love it too, that’s when you know you’re doing something meaningful!

Zumio Is An Award Winning Product
Buy Now | Zumio Sex Toy Shop

Can the Zumio stimulate other erogenous zones?

While we focused the design exclusively on clitoral stimulation, we have had numerous customers tell us they have used it quite pleasurably on their penis (glans, frenulum) as well as nipples. We don’t specifically recommend or discourage use on other erogenous zones. If it feels good and is pleasing why not? The only thing we specifically recommend against is internal use. This was never the intent of Zumio nor has any testing been conducted so we therefore maintain Zumio is for external use only.

About Zumio™ Inc.

Zumio transforms women’s desires and ideas into innovative products and experiences. Our flagship clitoral stimulation product, Zumio, was conceived, designed and perfected by women. The unique, patented SpiroTIP™ motion was inspired by the natural movement women have used to pleasure themselves throughout the ages. Zumio can deliver a fast, intense orgasm, multiple orgasms, or hours of delicious exploration for a unique experience each time. Zumio was created by the design and engineering team that helped develop numerous innovative, market leading products for the adult and sexual health and wellness industry. For more information, please visit www.myzumio.com

Zumio is now available in 40 countries from a growing list of distributors and retailers in Europe, Australia, New Zealand, USA, Canada and China. Zumio is also available in all good adult stores online.

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2 Replies to “VIP Interview With Veronica Farmer Chief Experience Officer Of Zumio Inc”

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